Lo Wheeler Davis blends modern extension artistry with a business-first mindset. As a salon owner and educator, she’s known for helping stylists turn advanced techniques into scalable, profitable services, bridging the gap between creative mastery and real-world growth.
Why Lo Loves Donna Bella Extensions
“Donna Bella stands out for its consistency, refinement, and professional integrity. When creating Surf-Inspired Extensions, the hair must move naturally, layer seamlessly, and age beautifully. Donna Bella delivers on all three. Their 20+ year heritage shows up in the reliability of their methods and the predictability of the hair, which is essential when building a signature aesthetic like Surfed-In Hair. It’s a brand I trust to support both my clients and my educational systems.”
- Lo Wheeler Davis (@lo_wheelerdavis)
Lo's DB Faves
Hybrid Wefts
“Hybrid wefts allow me to create lightweight, layerable extensions that feel sun-worn, not heavy or overbuilt.”
PRO TIP: Use intentional stacking instead of excess rows to maintain softness and movement, especially for coastal blondes.
Reverse Wefts
“Reverse wefts give instant, surfy volume while significantly reducing install time.”
PRO TIP: They’re ideal for clients craving fullness with a natural fall and perfect for achieving that undone, salt-air texture.
Kera-Links
“Kera-Links offer the most natural range of motion for true Surfed-In Extensions.”
PRO TIP: Keep placements minimal and refined. This method shines when used with restraint for seamless grow-out.
Get to Know Lo
Tell Us About Your Journey
I’ve spent over 20 years in the beauty industry, building my career at the intersection of technical mastery and aesthetic storytelling. I’m the founder of Wheeler Davis Salon and the creative force behind Surfed-In Hair, a coastal luxury aesthetic rooted in movement, sun-worn blonding, and hair that looks effortlessly shaped by salt, surf, and time. What began as an intuitive approach to blonding and extensions has evolved into what many now refer to as ‘The Wheeler Davis Effect,’ a surf- and salt-inspired hair aesthetic that has influenced the visual language of modern coastal beauty, particularly throughout Southern California. My work focuses on Surf-Inspired Blonding and Extensions that feel lived-in, low maintenance, and deeply intentional. Today, I balance working behind the chair with international education, mentorship, and building Beachwashed Beauty, a brand universe inspired by coastal rituals and elevated restraint.
What does being a part of the Donna Bella Pro Extensionist Team mean to you personally?
Being on the Donna Bella Pro Extensionist Team represents shared values: craft, longevity, and respect for the professional stylist. I align with brands that understand that extensions aren’t just an add-on service, they are an extension of identity, lifestyle, and aesthetic philosophy. This partnership allows me to further refine and teach Surfed-In Extensions using methods that support coastal luxury results without excess or compromise.
What advice would you give to a newer extensionist just getting started?
Learn to see extensions as design, not density. Master fundamentals before chasing trends, and always prioritize how the hair will wear over time. The most elevated results (especially in coastal luxury hair) come from intention, not excess.
How do Donna Bella extensions elevate your client experience or your business?
Donna Bella allows me to deliver Beachwashed, Surf-Inspired Extensions that feel effortless yet premium. My clients experience lighter installs, longer wear, and hair that truly becomes part of their lifestyle. From a business standpoint, that consistency reinforces trust, longevity, and the ability to price with confidence.
What would you say to a stylist considering Donna Bella for the first time?
If you’re drawn to refined, intentional work (especially Surf-Inspired Blonding and Extensions), Donna Bella is an exceptional foundation. The quality supports elevated aesthetics, and the versatility allows you to grow without outgrowing the brand.