We at Donna Bella pride ourselves on being pro-quality, but what does that mean exactly? To some, quality is about the type of hair we use for our extensions. To others, it’s about the shade range. For most, it’s about whether or not our extensions are responsibly and ethically sourced. We can confidently say our hair extensions check all these boxes, and then some. Read on to discover exactly what we mean when we say “pro quality you can trust.”
1. We Use 100% Remy Human Hair With Intact Cuticles
For those who don’t know, Remy human hair is the highest quality hair for extensions out there. During the collection process, we ensure that every strand maintains its natural alignment. The cuticle is intact and facing the same direction to better mimic natural hair growth. This is crucial because intact cuticles prevent tangling, matting, and premature frizz. Stylists can trust that the hair behaves like true, healthy human hair, staying smooth, shiny, and long-lasting throughout wear.
2. We Create Extensions With High Hair Ratios for Fullness From Root to Tip
A high hair ratio may not be a term you’re familiar with, so let’s chat about it. When we say it, we’re talking about the percentage of long strands versus short strands within each bundle of hair. We have a higher ratio of long strands to short strands, which creates fuller ends, less thinning, and a premium, more luxurious finish. This matters for stylists because higher ratios create thicker density, cleaner blends, and more consistent results, reducing the need for excessive cutting or shaping.
3. We Use a Slow and Gentle 3-to-6 Week Coloring Process
When everyone else does it fast, we like to take our time. Hair is delicate, extensions are no different. Our color work can take up to 45 days because we use a slow, gentle method instead of harsh bleaching or quick chemical stripping. This protects the cuticle, preserves strand integrity, and maintains softness and shine. For stylists, this means extensions that not only look more natural but also withstand heatstyling and long-term wear without fading or breaking down quickly.
4. We Practice Ethical, Responsible Sourcing You Can Stand Behind
Quality is not just how the hair looks, it’s how it’s sourced. Since 2003, Donna Bella has committed to ethical sourcing, responsible production, and maintaining strong supplier relationships. We ensure hair is collected, processed, and colored with integrity. For stylists, this means you can confidently tell clients their extensions come from a brand that protects human rights, respects communities, and values transparency.
5. We Partake in Rigorous Quality Control and Constant Innovation
With a dedicated in-house development and quality team, Donna Bella is always improving products, whether it’s sourcing, testing, or innovating new methods. We perform strict quality checks, refine techniques, and respond quickly to stylist needs. The result is reliable, consistent hair paired with cutting-edge tools and education that help stylists elevate their craft year-round.
6. We Offer Industry-Leading Variety and Customization
With 1,200+ unique product offerings across five professional methods and one ready-to-wear system, Donna Bella gives stylists unmatched flexibility. Our range of colors, lengths, and weights means pros can fully customize installations for every client. And because we carry tools, accessories, and education in-house, stylists can trust Donna Bella as their complete extension solution, not just a hair supplier.
Pro Quality You Can Trust...and Shop
Now that you know all the ins and outs of how our extensions get made, you can confidently shop our selection of methods and colors to create your clients’ dream hair. They’re waiting. Shop Pro Quality Hair Now >