Donna Bella Hair: The 48 Hour Rule

One of the most common phone calls we get in the Donna Bella Hair customer service department starts a little something like this: “I just got my hair extensions put in, but they’re not staying in.” After troubleshooting each phone call, carefully asking the necessary questions to find out what exactly is happening, the answer is so simple you’ll be shocked to find out what it is....

We get so busy as stylists that we forget to mention the first, most important, no-brainer rule to share with our clients—refrain from washing the hair for at least 24 hours after installation (48 hours is better). We’re finding that the common answer given by customers is, “I didn’t know that,” or, “I wasn’t told.”

There’s nothing worse than having a disappointed client call in to express their dissatisfaction. So here are some quick tips that will help you remember to share this info:

  1. Keep a bottle of your favorite dry shampoo on display at all times. It’s not only great for hair extensions, but it’s also really good for natural hair. Natural hair shouldn’t be washed too often, and hair extensions should only be washed twice a week at most. Inform your clients to invest in a dry shampoo and use it daily in-between washes. Having it on display will remind you to bring up the “no-wash” rule.
  2. Suggest Donna Bella Remy Care™ products to your client. They’re formulated for professional extensions, so each one is sulfate-free, paraben-free, and color-safe, working to extend the life of her hair.
  3. Print out an aftercare card that they can take home with them after an installation. That will not only remind them about the 24-48 hour rule; it should also contain all the tips to avoid early slippage. It’s also kind of like insurance for your work so they can’t come back and say they didn’t know.

In some cases, the stylists weren’t aware of the rule. Tips like these and so much more can be learned in our online education classes. If you’re ready to become Donna Bella Hair certified, go ahead and check it out.

If you have any doubts about installation or need questions answered, feel free to call us anytime at 888-424-7548. You can also leave your questions in the box below and we’ll get back to you!