When coloring your hair extensions, you may notice that instructions always call for demi or semi-permanent hair color (sometimes called “direct dyes”). Here’s why: permanent hair color literally dehydrates the hair cuticle, lifting its natural color so it can accept new pigment. These color jobs must always be used in conjunction with a strict hydration regimen and treatment schedule as anyone who’s ever bleached their hair can tell you: it can make your hair feel like straw! Using any color...
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