Sunshine, style, and shows—three of our favorite words! We’re coming to Premiere Orlando May 31–June 02 (booth 2373), and we are thrilled! We could share a whole slew of reasons why you should attend, but we’ll save you some time and just share the top 5 reasons here. Hands-on certification classes with Ruben Martinez. Ruben is our leading educator (in addition to being a world-renowned stylist and all-around amazing person)! He’ll be teaching a hands-on certification class June 1 from...
Our next installation of stylist nightmares covers the topic of hair extensions and moisture. Where’s the nightmare in that? Well, let me tell you chilling story that a stylist shared with us. This particular stylist had a client with very thick and coarse hair. She’d had Kera-Link hair extensions installed in her hair, and had been diligently having them maintained every 3 ½ months over the course of a year. However, the last time this stylist serviced the client, she...
Bright lights, big city, fabulous hair—Donna Bella is coming back to New York and we couldn’t be more thrilled! We’ll have our booth (#1437) stocked at International Beauty Show with all our products and we’d just love it if you stopped by to see us! That’s not all we’re excited for though. Hands on Certification Classes For the first time ever in New York City, we’re offering  a live hands on training class taught by world-renowned stylist Ruben Martinez. These...
At this point, there’s really no debating social media’s staying power. It’s become a ubiquitous entity in our lives, one which fosters boundless communication and an unprecedented access to information in a matter of mouse-clicks. For this reason alone, many businesses have taken to social media as another avenue to connect with existing or potential customers. Companies of varying  sizes utilize social media to keep their followers in the proverbial “loop,”  alerting them to new products and offerings, advertising sales...
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